Day: October 21, 2021

man leveling a doorway

Home Improvement Products and Services That Boomed in the Crisis

As people looked to spruce up their spaces to cope with the stay-at-home orders, the home improvement industry saw a surprising surge. Analysts expected spending on home improvement to reach $439.9 billion in 2020. Clearly, despite the economic impact of COVID-19, many people were still eager to splurge on new home items. Home remodeling projects jumped in …

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strawberry flavored ice cream

Why Ice Cream May Be the Hardest Venture for An Entrepreneur

In 2020, ice cream sales increased by 15% in the first few months of the year and over 20% during the summer months. The demand for these frozen goods is understandable, especially since they are considered to be go-to comfort food in emotionally challenging situations.  However, owning an ice cream business may be a challenge …

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social media concept

4 Social Media Trends Your Small Business Should Take Advantage Of

The years 2020 and 2021 have been turning points for businesses. The pandemic changed the world overnight, forcing industries to adopt an online business model. As such, they had to ride on social media trends to stay on top of people’s minds during this period. Small businesses tend to gain more engagement on social media. …

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